audience focused filmmaking in the time of ai
‘Do Chatbots Dream of Arthouse Films?’ Step into the future of film and discover how you can use the power of AI to reach your audience without losing the human touch. In this inspiring masterclass, you will learn how AI can not only be a strategic tool, but an ally that strengthens the creativity of film teams and opens new paths to your target audience.
Discover an innovative approach to Audience Design that combines technology and human insight. With exercises, you will explore how to use AI as a companion. This way, you can guide your film to the right audience early in the creative process. At the same time, you maintain the emotional connection with your target audience, which is essential for a film.
This masterclass is given by Nicolò Gallio, an experienced marketing and communications consultant with a rich background in PR, media relations and content management for films, festivals, brands and non-profit organizations. Nicolò is currently an advisor for the TorinoFilmLab Audience Design Fund and works as a researcher and strategist at the Berlin-based film marketing agency Alphapanda.
For who
This masterclass is suitable for filmmakers who want to delve into the interplay between technology and creativity. Whether you are a director, producer, screenwriter, distributor, or marketer, this session offers valuable insights into using AI to bring your film to your target audience more effectively without losing the personal approach.
practical information
Practical details:
- Date: October 15, 2024
- Location: Amsterdam
- Cost: €15 (excl. VAT), including one drink
- Time: 3:00 PM – 5:00 PM, followed by drinks
- Registration deadline: October 11, 2024
- Language: English
Our cancellation policy for this workshop is as follows:
- If you cancel up to 14 days prior to the workshop, before October 1, you will receive a full refund of the amount paid.
- If you cancel between 14 and 7 days prior to the workshop, between October 1 and October 8, you will receive a 50% refund of the amount paid.
- If you cancel within 7 days of the workshop, from October 8, there is no right to a refund.